SEO
Search Engine Optimisation
What is SEO?
All of the leading search engines such as Google, Bing and Yahoo display their indexed search results in an order based on the criteria the search engine considers most relevant to users. Ideally you want your website to appear as early as possible in the list of results displayed. This search listing position is often referred to as page ranking.
These "organic," or "natural" search results are usually referred to as either organic, or natural search results. SEO or Search Engine Optimisation is the process of getting traffic from these "natural," or "organic" search results. No payment to the search engine is involved unlike paid for ads.
Why is organic search so important?
- In the UK research suggests the overwhelming majority of searchers favour organic search over sponsored i.e. paid for search results.
- Organic search results are the most trusted
- Most of your customers use search engines to research services, products and brands
- Organic search traffic has a higher conversion rate than other mediums
What are keywords and why are they important?
Keywords are the words that internet users type into search box of a search engine, such as Google. Internet users usually type in one or more words describing what they are looking for, 'Birmingham jewellers' or 'holiday cottage Cornwall' for example. These words or phrases are known as keywords.
Our SEO Services
All of our SEO work uses "best practices" white hat methods of SEO.
We should point out that successful SEO takes time to implement and needs constant nurturing.
Managed SEO Campaigns (Pay Per Month)
- Managed SEO campaigns are the best option for long term SEO success.
- We will complete a full technical SEO report of your website, tested against many of Google Webmaster Guidelines technical recommendations.
- Let us know the keywords you would like to focus on, and we'll develop a plan to rank those keywords. We will help you to deploy the plan in order to achieve the best results.
- Our recommendations may be implemented by you, your web developer, your content manager or we offer the option for our technical team to implement them for you.
- You can cancel your managed campaign any time.
SEO Services With No Recurring Fees
One-off SEO audit
Alternatively Radish Creative will carry out an audit of your site and recommend a list of actions required to optimise your website. We will examine every page of your site and let you know exactly what to do to each page to improve it's page ranking in search engines. You can make the recommended changes yourself or we can make the changes for you.
We will track the performance of your site after the recommended changes have been made.
